Definition of cookies
Cookies are small text files that are downloaded by and stored on your browser the first time you visit the website. When you call up the website with the same device or browser again, the cookie and the information stored therein is either sent back to the respective website that created it (first party cookie) or to another website to which it belongs (third party cookie). This makes it possible to detect that the website was called up using the respective browser, using this status to change the display of the contents. By doing so, cookies remember your preferences, share how you use a web page and, in part, adapt the individual offers displayed to you.
Essential cookies
Absolutely necessary, so-called essential, cookies guarantee the functioning of the website, are used exclusively by the operator and are only stored on your computer during the current browser session. Examples of when essential cookies are used:
- Saving your decision regarding the use of cookies on the website
- Login to the website
The data processing activities carried out as a result of the use of cookies are based on our legitimate interest in the provision of a fully functioning website and the services desired by you (Art. 6 Para. 1 Item f GDPR, § 96 Para. 3 Telecommunications Act).
Essential cookies may be deactivated via the browser settings (see below). However, the operator points out to users that in this case, they may not be able to use all the functions of these web pages to the full extent.
Non-essential cookies
In addition, we also use non-essential marketing and statistics cookies on the basis of the consent granted by you, if applicable (Art. 6 Para. 1 Item a GDPR, § 96 Para. 3 Telecommunications Act). These are not absolutely necessary in order to use the website, but still perform important tasks. Without these cookies, functions that enable the convenient use of the website are no longer available. Settings configured by you cannot be saved and must therefore be repeatedly entered on every new page. Furthermore, we no longer have the option of providing you with individually adapted offers.
You may revoke your consent at any time by using the slider (see above) or via the browser settings (see below).
Statistics cookies
Statistics cookies help us to understand how visitors interact with the website by collecting pseudonymised information on visitors’ use of the website.
Marketing cookies
Marketing cookies are used to display personalised contents on the website in accordance with your interests. The personalisation occurs since cookies (also across different websites) make it possible to understand user behaviour.
The user can block or restrict cookies that are not necessary for the website to function by changing their cookie settings here
Your cookie settings on this website
The user can block or restrict cookies that are not necessary for the website to function by changing their cookie settings here.
If you wish to limit or block cookies altogether, you must carry out the corresponding changes in the settings of your internet browser. Cookies that have already been saved may be deleted at any time. If cookies are deactivated, it may no longer be possible to use all the functions of the website to the full extent.
The procedures for managing and deleting cookies in your browser can be found in the respective function integrated in the browser. More detailed information on this is available at the following links:
Internet Explorer:
http://windows.microsoft.com/de-DE/windows-vista/Block-or-allow-cookies
Firefox:
https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Chrome:
http://support.google.com/chrome/bin/answer.py?hl=de&hlrm=en&answer=95647
Safari:
https://support.apple.com/de-at/guide/safari/sfri11471/mac
Matomo
The website uses Matomo, a web analysis service provided by InnoCraft Limited (“Matomo”).
Matomo uses so-called “cookies”, text files that are stored on your computer and that enable your use of the website to be analyzed (see the previous section).
The information generated by the cookie about the use of the website is transmitted to a server of SPAR Business Services GmbH. The settings ensure that the IP address is anonymized before geolocalization and replaced by a generic IP address before storage.
Matomo will use this information on behalf of the website operator to evaluate your use of the website, to compile reports on website activity and to provide other services relating to website activity and internet usage to the website operator.
The IP address transmitted by your browser as part of Matomo is anonymized and not merged with other data of the website operator.
You can prevent the storage of cookies by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all functions of the website to their full extent.
You can also (de)activate Matomo by using the “Marketing cookies” or “Statistics cookies” sliders.